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2023-09-14 发布于 寿宁信息网
2023 is indeed a watershed year for Chinese pop culture, and there is no need to talk about it in this country. In terms of foreign countries alone, the success of television remains stable. The most surprising thing is probably domestic movies. Unlike in the past, domestic films have performed well in overseas markets this year.





This summer, the latest domestically produced film 'All in One' achieved quite good box office results in Malaysia, Southeast Asia. According to domestic statistics, Malaysia's box office revenue has reached RM767883. The film was released in 95 cinemas, surpassing overseas box office, with 253000 viewers.





In addition to 'All in One Place', other domestic films have also achieved good results in overseas screenings this year. The overseas box office of "Wandering Earth 2" exceeded 100 million yuan, "Unknown" broke the 20 year box office record of Thai Chinese language films, and the box office of "King of Chang'an" and "Warm" was also quite good.





So, does this prove that Chinese films have already gone abroad? The answer is indeed not, it can only be said to be very niche. However, 2023 is indeed a watershed year for Chinese pop culture and a good starting point for the export of Chinese pop culture.



Has Chinese culture started to export strongly? It's still early, don't be too happy





To be honest, the dissemination power of Chinese entertainment abroad is relatively weak, but the media likes to exaggerate for traffic. Even many UPS with external reviews only dig gold out of dog shit and find many good words to show to domestic people (although the bad ones are rarely released), giving people a strong illusion of domestic entertainment.



In recent years, Chinese online novels that have been touted as stunning have become popular overseas, but in reality, they are very ordinary and belong to a niche culture.





This is like the overseas box office of Chinese movies. Not to mention the box office in Southeast Asia is even better. Even with a movie audience of 250000, the population of Malaysia is close to over 33 million, and the Chinese population alone exceeds 6 million. I checked the information and found that Hollywood blockbusters have a normal box office of tens of millions of ringgit per week.



So, either 'All in One' or 'Anonymous',' King of the Sky ', or' Passion '. Just broke the box office record for Chinese films overseas, especially in the Southeast Asian market. This is incomparable between Hollywood blockbusters and local blockbusters.





So what are some Chinese popular cultures that are truly popular overseas?



This should be divided into different fields. For example, if publishing a novel does not count as "Sun Tzu's Art of War", Liu Cixin's "Three Body" is the most exported work of Chinese literature in recent years. Both the download rankings and circulation of novels in various countries have reached a high level. This is really a waste of money.



And Liu Cixin's "Three Body" is a work that covers high-level government officials, technology industry professionals, and readers.

Kung Fu Panda 3 red dragon Soul Surfer The Immaculate Room Southern Comfort



In addition, Li Ziqi was a representative blogger of early Chinese short videos. The number of fans is indeed large, because the cultural output of the work's attributes is indeed strong. He can be said to be the first blogger of Chinese culture in short videos, which will not be used in the future. Mention.



The third one is obviously a game like Genshin Impact, because it is serious about making money. Once again, the output of popular culture depends on its popularity and efficacy. Can you make a profit
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